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Faculty Senate gets overview of new fundraising campaign

Preparation for years-long project is in second of three phases

Katelyn Tonra / Staff Reporter

Issue date: 4/15/09 Section: News
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In the near future, Eastern's fundraising efforts will undergo some changes, as the Faculty Senate addressed at its meeting Tuesday.

Eastern is working on an inaugural comprehensive campaign where fundraising is a top priority and concern. This process, which is expected to last about five to six years, was started in July 2006 and is anticipated to end in June 2012.

The plan has three phases. The preparation phase started in July 2006 and ended June 2008. This phase was where the idea for the campaign started. Jill Nilsen, who presented at the senate meeting, explained that the first plans were to develop the campaign, start assigning prospective major donors for qualification and solicit cultivated top prospects.

The Leadership phase started in July 2008 and is planned to end in June 2010.

In this phase, the internal campaign preparation committee was created, and the campaign chair and steering committee were recruited.

The campaign-operating plan started this spring semester. A campaign budget needs to be finalized and the campaign-funding objectives need refining before this phase is complete.

The final campaign goal also needs to be determined. This fall, the campaign brochure, Web site and campaign video will likely be completed. The preparation for the campaign kickoff event will also start.

The final public phase will go from July 2010 to June 2012.

For this phase, the university will complete all collateral campaign materials, solicit all major gift proposals and complete them, and announce the campaign conclusion.

In other business, Blair Lord, provost and vice president for academic affairs, discussed his initiative on cell phone usage in class.

He said it is important for cell phones to be in class and on at least vibrate, so that vital alert messages can get into the classroom.

This discussion was tabled until the next meeting.

Also, a proposal to change campus mail to electronic mail was presented. Although this would cause a change in the university's constitution, the proposal passed because it would help save trees, make contact with individuals faster and could cause a larger voter turnout.

At the next meeting, the senate will elect its executive committee. This will be the last meeting of the semester.


Katelyn Tonra can be reached at 581-7942 or at DENnewsdesk@gmail.com.
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